Privacy Policy

Privacy Policy

Privacy Notice

This privacy notice will inform you as to how we look after your personal data. It applies to your data
when you visit our website or access one of our Services (as defined in our Terms
of Use and Terms and Conditions), use our Services, speak to our staff, apply for a job with us or when
you otherwise interact with us or provide us with personal information about you or individuals
connected with you. Where necessary, we will provide additional information in relation to specific
products and Services.

It is important that you read this privacy notice together with our Terms of Use and Terms and
and any other privacy notice or fair processing notice we may provide on specific occasions
when we are collecting or processing personal data about you so that you are fully aware of how and
why we are using your data. This privacy notice supplements the other notices and is not intended to
override them.

This privacy notice is provided in a layered format so you can click through to the specific areas set out
below. Alternatively, you can download a pdf version of the notice here:

Important information and who we are

Purpose of this Privacy Notice

This privacy notice will inform you as to how we look after your personal data. It applies to your data
when you visit our websites, including any data you may provide through our websites, when you use
our products and Services, speak to our staff, apply for a job with us or when you otherwise interact
with us or provide us with personal information on you or individuals connected with you. Where
necessary, we will provide additional information in relation to specific products and Services.


Our websites are not intended for persons under the age of 18 years old and we do not knowingly
collect data relating to persons under the age of 18 years old. If you have reason to believe that a
person under the age of 18 years old has provided personal information to us, please contact us at
[email protected] and we will use commercially reasonable efforts to delete that information unless we
are required, by law or in connection with the enforcement or defence of our rights, to retain this

Controller, Sub-Processors & Contact Us

AVA Trade EU is a member of the Ava Group. The Ava Group is made up of different legal entities,
details of which can be found here: (“Ava Group”). This
privacy notice is issued on behalf of all of the legal entities in the Ava Group so when we mention
“AvaTrade”, “we”, “us” or “our” in this privacy notice, we are referring to the relevant company in the
Ava Group responsible for processing your data. We will let you know which entity will be the controller
of your data when you purchase a product or service with us. AvaTrade is the controller and responsible
for our websites.

We have appointed a Data Privacy Manager who is responsible for overseeing questions in relation to
this privacy notice. If you have any questions about this privacy notice or information we hold about
you, including any requests to exercise your legal rights, please contact us at
[email protected] or write to us at Mayor Street Lower, IFSC, Dublin 1, D01 K8N7, Ireland

AvaTrade as Processor

While providing Services to customers, our customers may provide us with personal data, including
inputting it into our Platform and engaging us as a processor. Where we are engaged as a processor
on behalf of our customers or where we engage sub-processors on our customers’ behalf, you should
refer to our customers’ privacy notices.

Changes to this Privacy Notice

We may revise this privacy notice from time to time. We advise you to review this page regularly to stay
informed of any changes and to make sure that you are happy with any changes. If we make material
changes to this privacy notice, we will notify our registered users by email or by posting a notification
when you log into our Services. If any non-material changes to this privacy notice are unacceptable to
you, you must immediately contact us and, stop using AvaTrade Services until the issue is resolved.
Your continued use of AvaTrade Services following the posting of non-material changes to this privacy
notice constitutes your acceptance of those changes.

This Privacy Notice was last updated on 1
st January 2023 and is published in accordance with the
requirements of the General Data Protection Regulation (EU) 2016/679 (“GDPR“).

Your personal data

It is important that the personal data we hold about you is accurate and current. Please keep us
informed if your personal data changes during your relationship with us. If you are a representative of
one of our customers and have account access credentials, you can always access the account and
review the information you have provided, including name, address, email address, phone number,
payment information and other relevant account information. You can update this information directly
or contact us for assistance. If you delete some or all of this information, then you may be prevented
from accessing your account or using any Services. Data relating to device activity and to actions that
have been authorised by an account representative regarding those devices that is intended for viewing
by customers may be accessed at our customer portal.

Social media and third-party links

Our websites and Services may have social media features, such as the Facebook Like button, and
widgets (such as for sharing a page). These features, which are hosted by third parties, collect data
similar to the Technical Data mentioned below, and set a cookie to enable the feature to function
properly. They also contain links to websites operated by third parties that we believe may be of interest
or that are relevant to one of our Services. If you use these links, you will leave our site, and you should
note that we do not have any control over that other websites and cannot be responsible for the
protection and privacy of any information that you provide while visiting such sites. Providing a link to
third party websites does not mean that we endorse or warrant the Services provided by any third
parties and this privacy notice does not govern such sites. These third parties and the social media
providers described earlier will have their own privacy notices that will govern the data they collect.

The data we collect about you.

Personal data, or personal information, means any information about an individual from which that
person can be identified. It does not include data where the identity has been removed (anonymous
We may collect, use, store and transfer different kinds of personal data about you which we have
grouped together as follows:

  • Identity Data – first name, maiden name, last name, username or similar identifier, job
    title/position, date of birth, height, and gender.
  • Contact Data – employer, work address, email address and mobile phone numbers.
  • Financial Data – transaction amount, payment method, payment date, bank account
    information, cardholder details (last 4 digits of card number, expiry date of card and potentially
    cardholder name) and VAT number where applicable.
  • Profile Data – account password, account number and account age.
  • Technical Data – geolocation, internet protocol (IP) address, device identifier, your login data,
    browser type and version, time zone setting and location, browser plug-in types and versions,
    operating system and platform and other technology on the devices you use to access our
    websites and/or Services.
  • Customer Support Data – information you provide to us related to the use of our Services
    which may be used by us to help you resolve your query (such as screenshots and/or recordings
    of issues as they happen on your screen during a customer support call), administrator
    permission status of the user contacting us information on the use of our customer support
    feature you use and any feedback you provide in respect of these features.
  • Cookies – information about your preferences and the way you use our Services is collected
    through cookies. We use cookies to provide and operate our Services.
  • Usage Data – information about how you use our websites and Services such as the number
    of projects on an account (active and archived), your site URL, geographical location, your
    internet service provider, your IP address, the time, frequency, and duration of your activities,
    when you are online and when you update your settings. We also record information about the
    software you are using to browse our websites, such as the type of computer or device and the
    screen resolution.
  • Marketing Data – your preferences in relation to receiving electronic marketing from us and our
    third parties.

We also collect, use, and share Aggregated Data such as statistical or demographic data for any
purpose. Aggregated Data may be derived from your personal data but is not considered personal data
in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate
your Usage Data to calculate the percentage of users accessing a specific service feature. However, if
we combine or connect Aggregated Data with your personal data so that it can directly or indirectly
identify you, we treat the combined data as personal data which will be used in accordance with this
privacy notice.

Unless required by law, we will not, without your explicit consent, collect Special Categories of
Personal Data about you (this includes details about your race or ethnicity, religious or philosophical
beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your
health and genetic and biometric data) or information about criminal convictions and offences. If you
believe any AvaTrade website or employee has asked you for this information, please contact us at
[email protected]

If you fail to provide personal data

We cannot provide our Services (as defined in our Terms of Use and General Terms and Conditions)
to you or the organisation you represent without processing your Identity Data, Contact Data, Profile
Data, Technical Data, Usage Data, Customer Support Data and Geolocation Data.

How is your personal data collected?

We use different methods to collect data from and about you through:
Direct interactions. You may give us your Identity, Contact and Marketing Data by filling in forms or
by corresponding with us by post, phone, email, or otherwise. You provide personal data when you:

  • subscribe to our Services.
  • request information to be sent to you (e.g., when viewing demos).
  • enter a survey.
  • apply for a job by email.
  • give us some feedback; or
  • submit a query.

Automated technologies or interactions. As you interact with our websites, Services, we will
automatically collect Technical Data about your equipment, browsing actions and patterns. We collect
this personal data by using cookies and other similar technologies. We may also receive Technical
Data about you if you visit other websites employing our cookies. Please see our for further details.

Third parties or publicly available sources. We may receive personal data about you from various
third parties, including Identity and Contact Data from your employer and/or publicly available sources
like the Companies Registration Office in Ireland and LinkedIn and Technical Data from analytics
providers/advertising networks and search information providers.

How we use your personal data

We will only use your personal data when the law allows us to. We have set out a description of all the
ways we plan to process your personal data and which of the legal bases we rely on to do so in a table
format below. We have also identified what our legitimate interests are where appropriate.

Performance of a contract: where you are a party to the Terms of Use and/or General Terms and
Conditions, we process your personal data where it is necessary in order to perform our obligations
under our Terms of Use and/or General Terms and Conditions.

Consent: we generally do not rely on consent as a legal basis for processing your personal data other
than in relation to sending, either from us or from third parties, direct marketing communications to you
via email, text message or phone calls. Where we rely on your consent to process your personal data,
you have the right to withdraw your consent at any time, although withdrawal of your consent to process
your personal data may render us unable to provide Services to you (or your employer). You have the
right to withdraw consent at any time by contacting us at [email protected]

Legitimate interests: we process your personal data where this is necessary for our legitimate
interests as specified in the table below. Where we process personal data on the basis of our legitimate
interests, we do so in a fair, transparent and accountable manner and take appropriate steps to prevent
such activity having any unwarranted impact on you. We do not process your personal data where such
legitimate interests are overridden by your interests, fundamental rights, or freedoms. You have a right
to object to processing of your personal data where we are relying on a legitimate interest (see further
section 9). You can obtain further information about how we assess our legitimate interests against
any potential impact on you in respect of specific activities by contacting us.

Compliance with a legal obligation to which we are subject: we process your personal data to
discharge a relevant EU or EU Member State legal or regulatory obligation to which we are subject,
including in order to comply with obligations arising under specific legislation. We have included
examples of the relevant laws in the table below.

Personal DataLawful basis
Service Provision: Providing of our Service to you
(a) registering you as a new customer or authorised
user of one of our customers.
(b) assisting you in creating your account and in using
your account across multiple devices.
(c) administering subscriptions.
(d) providing relevant information to you in connection
with your use of our Services including transaction
receipts, security alerts and support messages.
(e) assisting you with using video conferencing
Services including making, receiving, joining, and
leaving video calls.
(f) encrypting messages exchanged on our platform.
(g) managing payments, fees and charges and
collecting and recovering money owed to us; and
(h) where applicable, providing customer support.
(a) Identity
(b) Contact
(c) Financial
(d) Customer
(e) Technical
(f) Usage
Where you are our customer, this processing is
necessary for the performance of our Terms of
Service with you.
Where you are a representative of our customer
this processing is necessary for our legitimate
to enter into, perform and enforce our
Terms of Service with our customer.
Marketing: Contacting you (by email, SMS, mobile
phone calls and video conferencing) about any
promotions, incentives and rewards offered by us and/or
our partners.
(a) Identity
(b) Contact
(c) Marketing
We rely on your consent as the legal basis for
sending you marketing materials. Your consent to
us processing information obtained through
marketing can be withdrawn at any time2
Customer Relationship and Business Management:
Managing our relationship with you and administering
and protect our business, property, our websites, and
Services by:
(a) keeping our customer records up to date
(b) notifying you about changes to our terms or privacy
(c) asking you to leave a review or take a survey.
(d) responding to emails or messages you have sent us
which are reasonable to expect a reply to and
responding to complaints made by you about us, our
websites and/or Services.
(e) running webinars for customers and prospective
(f) maintaining the integrity of our IT and network security
including troubleshooting, testing, system maintenance,
support, reporting, hosting data.
(g) using data analytics to (i) report on website visitors
including demographics; (ii) study how customers
(including those on trials) use our Services in order to
make our Services more intuitive and better understand
user preferences for the purposes of suggesting
features which we believe customers would be
interested in, and to target advertising on our website
which is relevant to our customers’ interests (iii) analyse
our sales, including our conversion rate from trials to
sales; (iv) determine if there is information about
patterns, correlations and trends that may be useful to
us or to our customers or partners, (v) keep our websites
and Services up-to-date, relevant and secure, (vi) run
quality assurance tests, (vii) determine who to issue
direct marketing, plan customer engagement and
assess leads qualification;
(h) sharing and preserving information in the context of
legal requests, litigation, and other disputes; and
(i) managing our relationship with our suppliers.
(j) other activities necessary for the maintenance of our
relationship with you and management of our business.
aligning or
(a) Identity
(b) Contact
(c) Technical
(d) Usage
(e) Marketing
(f) Customer
This processing is necessary for our legitimate
interests to (i) study how customers use our
Services in order to ensure our Services run
optimally, and to promote those Services; (ii)
inform our business development and marketing
strategy including informing decisions on business
reorganisation, group restructuring exercise or
business transfer; (iii) maintain the integrity of our
IT and network security and safety of our staff,
customers and others; (iv) enforce and/or defend
our rights under our Terms of Services and (v)
prevent and address fraud, unauthorised use of
AvaTrade, violations of our Terms and policies, or
other harmful or illegal activity
EU and EU Member State Laws: To comply with
obligations arising under EU or EU member state law
(a) Identity
(b) Contact
(c) Technical
(d) Usage
(e) Marketing
(f) Customer
(g) Financial
(h) Cookies
(i) Profile
(j) Technical
Necessary to comply with our obligations arising
under EU and EU Member State including (i)
binding requests from regulatory bodies and law
enforcement such as in relation to an information
notice from the Data Protection Commission
under the Data Protection Act 2018 or an
investigation under the Criminal Justice
(Miscellaneous Provisions) Act 1997 (as
amended) and (ii) taxation obligations such as our
obligations under the Taxes Consolidation Act
Please contact us at
[email protected] if you want further
information on the specific legal obligations which
it is necessary for us to process your personal
data in connection with.
Job Applications: To consider any job applicationsCollection
(a) Identity
(b) Contact
Necessary for our legitimate interests of hiring
employees who satisfy our professional
requirements and are aligned with our company

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably
consider that we need to use it for another reason and that reason is compatible with the original
purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible
with the original purpose, please contact us at [email protected]

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain
the legal basis which allows us to do so. Please note that we may process your personal data without
your knowledge or consent, in compliance with the above rules, where this is required or permitted by

Disclosures of your personal data

Access by AvaTrade Personnel. We allow access to personal data only to those of our employees,
and consultants who have a need to access the information for a lawful purpose. We train our
employees how to appropriately handle personal data and require that consultants do likewise.

Access by other third parties. We may store your information with or allow access to your information
to third parties who provide us with certain Services, including websites maintenance, database and
cloud, customer support, customer analytics, payment processing, payroll and benefits management
or other Services. Our contracts with these third-party providers only allow use of your information to
provide these Services and require that they not disclose it unless required in certain situations, like
those described in the following paragraph. We review the security policies and practices of our thirdparty service providers as appropriate as part of our own efforts to maintain the security of your

Law Enforcement, Court Orders and Protection of Our Rights. We may disclose any of your
information to government officials as necessary to comply with applicable laws and orders. If we
receive a request to disclose any such information, we may do so if we believe in our reasonable
discretion that such request is lawful, and that disclosure is reasonably necessary to comply. We may
also disclose your personal data to respond to subpoenas, court orders, or legal process, or to establish
or exercise our legal rights or defend against legal claims. In the event that we are legally compelled to
disclose your personally identifiable information to a third party, we will attempt to notify you unless
doing so would violate the law, court order or government instruction. Please see section 4 above.

Affiliates. We may disclose information (including personally identifiable information) about you to our
Affiliates. Our “Affiliates” are any person or entity which directly or indirectly controls, is controlled by or
is under common control with AvaTrade, whether by ownership or otherwise. Any information relating
to you that we provide to our Affiliates will be treated by those Affiliates in accordance with the terms of
this privacy notice.

Other Disclosures. We may also disclose your information if we believe it is necessary in order to
protect our property rights or rights of a third party, to protect the safety of any person or of the public
or to prevent any activity that we believe is harmful, illegal, or unethical. For example, we may need to
use personal data in order to enforce our Terms of Service with customers, or to engage in other
business or corporate transactions. We will put in place appropriate security measures, such as nondisclosure agreements, whenever possible. See further section 4 above.

International transfers

Our personnel are located throughout the world and information about you in our possession may be
transferred to other countries (which may include countries outside the United Kingdom, European
Economic Area (“EEA”) or the country from which it originates). There are adequacy decisions in place
in respect of Andorra, Argentina, Canada, Faroe Islands, Guernsey, Israel, Isle of Man, Japan, Jersey,
New Zealand, Republic of Korea, Switzerland, the United Kingdom, and Uruguay.

Data security

Security: We have put in place appropriate security measures to prevent your personal information
from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. In
addition, we limit access to your personal information to those employees, agents, contractors and
other third parties who have a business need-to-know. They will only process your personal information
on our instructions, and they are subject to a duty of confidentiality. We use industry-standard measures
to safeguard all data and have a continuous process in place to test the effectiveness of these measures
and to review the threat landscape and new tools available. You have a role to play in security as well,
and we ask that you use prudent measures to protect against unauthorised access to your account
information, including logging out of your account when finished, not sharing your login information, and
taking other customary security precautions appropriate for the situation. The type of organisational or
technical measures we use to secure our systems and data may differ depending on the sensitivity of
the data and our assessment of how accidental or unauthorised disclosure or use of the data could
threaten the rights and freedoms of natural persons. We have put in place procedures to deal with any
suspected data security breach and will notify you and any applicable regulator of a suspected breach
where we are legally required to do so.

Phishing. We are aware that there are people who may pose as legitimate businesses and try to trick
you into disclosing personal information that can be used to steal your identity. We will not request your
account login or password, your credit card information or any sensitive data that could be used to steal
your identity, such as national identifying numbers, in an unsolicited or non-secure email or telephone
call. If you believe that someone representing themselves as being associated with AvaTrade has
requested this information in a contact that you did not request or initiate, please contact us immediately
at [email protected] so that we may verify the identity of the person contacting you and the
validity of the request.

Data retention

We keep basic information about our customers (including Contact and Identity Data of our customers’
representatives) for [six years] after our relationship with them ceases for tax and other legal purposes.
If you send us information in connection with a job application, we may keep it for up to [three years] in
case we decide to contact you at a later date. Thereafter, we and our duly authorised delegates will
refrain from collecting any further personal data on you and shall take appropriate steps to dispose of
any records containing your personal data, to the extent this is operationally feasible and proportionate.
We reserve the right to delete and destroy all of the information collected about you in accordance with
our retention policies unless otherwise required by law.

Access to your information

[You have access to your information on your profile which allows you to view and update your account
settlings and personal information.]

Your legal rights

Under certain circumstances, you have the following rights under data protection laws in relation to your
personal data:

Request access to your personal data (commonly known as a “data subject access request”). This
enables you to receive a copy of the personal data we hold about you and to check that we are lawfully
processing it.

Request correction of the personal data that we hold about you. This enables you to have any
incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy
of the new data you provide to us.

Request erasure of your personal data. This enables you to ask us to delete or remove personal data
where there is no good reason for us continuing to process it. You also have the right to ask us to delete
or remove your personal data where you have successfully exercised your right to object to processing
(see below), where we may have processed your information unlawfully or where we are required to
erase your personal data to comply with local law. Note, however, that we may not always be able to
comply with your request of erasure for specific legal reasons which will be notified to you, if applicable,
at the time of your request.

Object to processing of your personal data where we are relying on a legitimate interest (or those of
a third party) and there is something about your particular situation which makes you want to object to
processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also
have the right to object where we are processing your personal data for direct marketing purposes. In
some cases, we may demonstrate that we have compelling legitimate grounds to process your
information which override your rights and freedoms.

Opting out: You can ask us or third parties to stop sending you marketing messages at any time by
following the opt-out links on any marketing message sent to you or by contacting us at any time.
Where you opt out of receiving these marketing messages, this will not apply to personal data provided
to us as a result of a Service purchase, warranty registration, Service experience or other transactions.

Request restriction of processing of your personal data. This enables you to ask us to suspend the
processing of your personal data in the following scenarios:

  • If you want us to establish the data’s accuracy.
  • Where our use of the data is unlawful, but you do not want us to erase it.
  • Where you need us to hold the data even if we no longer require it as you need it to establish,
    exercise or defend legal claims.
  • You have objected to our use of your data, but we need to verify whether we have overriding
    legitimate grounds to use it.

Request the transfer of your personal data to you or to a third party. We will provide to you, or a
third party you have chosen, your personal data in a structured, commonly used, machine-readable
format. Note that this right only applies to automated information which you initially provided consent
for us to use or where we used the information to perform a contract with you.

Withdraw consent at any time where we are relying on consent to process your personal data.
However, this will not affect the lawfulness of any processing carried out before you withdraw your
consent. If you withdraw your consent, we may not be able to provide certain Services to you. We will
advise you if this is the case at the time you withdraw your consent.

Right not to be subject to automated decision making. As a general rule, you have a right to request
not to be subject to a decision based on automated processing (including profiling) which produces
legal or similarly significant effects and to have safeguards put in place if any such processing of your
personal data occurs.

Contact Us If you would like to exercise any of the above rights, please contact us at
[email protected] with your request. We may need to request specific information from you
to help us confirm your identity and ensure your right to access your personal data (or to exercise any

of your other rights). This is a security measure to ensure that personal data is not disclosed to any
person who has no right to receive it. We may also contact you to ask you for further information in
relation to your request to speed up our response. We try to respond to all legitimate requests within
one month. Occasionally it may take us longer than a month if your request is particularly complex or
you have made a number of requests. In this case, we will notify you and keep you updated.

You have the right to make a complaint to a data protection supervisory authority at any time. The
Data Protection Commission (“DPC“) is the Irish supervisory authority and can be contacted at
[email protected]. We would, however, appreciate the chance to deal with your concerns before
you approach the DPC, or another data protection supervisory authority so please contact us in the first